India has a brand, a slogan that is so simple and yet so great, so absolutely undeniable: “Incredible India.” Not only is the “in-in” alliteration rather catchy, but it’s also no exaggeration. In fact, it may even be an understatement. Love it or hate it, there’s just no other place on earth like India in terms of the enormous diversity you see and feel everywhere – in geography, people, languages, culture, religion, well, just about everything. Indians are not so totally different from one another, however, as not to share one common bond: they’re all Indian. Even if they speak different languages, worship different deities, come from widely divergent social and economic backgrounds, even from tribal groupings in remote regions, to a foreigner they are more or less the same people. That’s all the more reason to wonder at “Incredible India,” the branding of an enormous country that’s bursting at the seams in terms of population, ambitions, dreams – and, yes, problems, divisions, corruption and crime. By far the world’s largest democracy, India is full of all the political infighting, public and private controversies, charges and counter-charges, trade-offs and payoffs, loud talking and backstabbing that goes with any democratic system. The problems are multiplied in India by its immense population, more than 1.2 billion and growing at a rate that means the number of people living in India in a few years will surpass that of the Chinese.