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Dr. Oh Hwa-seok

Stories from Dr. Oh Hwa-seok

Tatadaewoo

Tata Daewoo: An Indian Success Story in Korea

Friday, January 1st, 2010

 

In 2004, employees at Daewoo Commercial Vehicle heard good news that they would have a new owner after months of uncertainty sparked by the bankruptcy of its parent company Daewoo Motor Co.

 

But their excitement turned into confusion when they found out that the new owner is Tata Motors, a company based in India, which they had considered a lesser developed country. Tata was something they had never heard about before.

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